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Founder Initiatives, Molly Blank Fund

Children’s Museum of Atlanta Expands Access It! Program to Serve More Title I Schools and Underserved Communities

Additional reach made possible by support from the Molly Blank Fund

ATLANTA – (April 29, 2025) – Children’s Museum of Atlanta is proud to announce a major expansion of its longstanding Access It! program, doubling the subsidy for Title I schools and increasing the number of subsidized tickets available to schools and community organizations. This initiative, effective Jan. 1, 2025, is made possible through generous support from the Molly Blank Fund of the Arthur M. Blank Family Foundation, Publix Super Markets Charities and donors who support the Museum’s efforts to provide access to our programming to families, regardless of their circumstances.

Since its inception, Access It! has provided free or subsidized admission to over 75,000 kids and caregivers from Title I schools through key partnerships with organizations such as ARTS InCommunity, Children’s Healthcare of Atlanta, Covenant House of Georgia, Ronald McDonald House and Make-A-Wish. This advancement strengthens the Museum’s commitment to removing financial and social barriers that prevent children and caregivers from benefiting from high-quality, play-based learning.

“We know that early learning experiences shape a child’s success in school and life,” said Executive Director Edwin Link. “Over the next several years, we are committed to serving over one million children and caregivers, equipping them with essential skills for success in school and beyond. As a result of generous support from the Molly Blank Fund and others, we’re able to ensure that even more children from economically challenged neighborhoods can explore, create and learn through play at the Museum.”

Through this initiative, Children’s Museum of Atlanta aims to:

  • Double the subsidy for Title I schools through the end of 2025
  • Expand subsidized ticket availability for schools and community partners
  • Develop new partnerships to reach underserved communities

Recognizing that a child’s birthplace significantly influences educational and life opportunities, the Museum is taking action. According to the United Way of Greater Atlanta’s 2023 Child Well-Being Outlook Report, academic performance in economically challenged neighborhoods has declined sharply since the pandemic, with significant drops in third-grade reading and eighth-grade math scores. By investing in programs like Access It!, the Museum is actively working to close this gap and ensure all children, regardless of background, can benefit from the enriching experiences it provides.

To learn more about Access It! and Children’s Museum of Atlanta’s commitment to accessibility,
visit childrensmuseumatlanta.org.

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About Children’s Museum of Atlanta:
Children’s Museum of Atlanta is a nonprofit organization that harnesses the power of play to spark every child’s imagination, sense of discovery and learning. As Atlanta’s only educational venue of its kind, the Museum’s vibrant, hands-on exhibits and educational programs provide the age-appropriate activities that help early learners become school and life ready, while promoting core competencies in literacy, math and science, in alignment with Georgia’s Standards of Excellence and the national common core curriculum. Every year more than 180,000 guests play in the Museum’s immersive exhibits, make memories with their families and classes, and joyfully sing, dance and share with program partners representing Atlanta’s diverse communities. Children’s Museum of Atlanta is dedicated to reducing barriers to accessing its programs, and projects that up to 40,000 people will be served through access efforts this year, including Family Free Days, Museums for All, Access It! and Sensory Friendly Playtime. Plus, the Museum’s immense impact extends beyond its walls to nearly 10,000 children across Metro Atlanta who experience its community outreach efforts, which include Connected Learning, Connected Communities and Mobile Learning Spaces. For more information or to support Children’s Museum of Atlanta, visit childrensmuseumatlanta.org and stay connected on Facebook, Instagram and X

Museum Admission:
Tickets are available to members and guests online, by phone and in-person. Babies 11 months and younger and members are admitted for free. All daily programs and exhibits are included in the price of admission. For more information regarding ticket and membership options, visit childrensmuseumatlanta.org.

Museum Hours:
The Museum will operate in a timed entry model where guests can visit between the hours of 10 a.m. and 3:30 p.m. on Monday, Tuesday, Thursday and Friday and 9:30 a.m. to 4:30 p.m. on Saturday and Sunday. The Museum is closed on Wednesdays with the exception of the Wednesday preceding Thanksgiving. Please check the Museum website to confirm hours of operation.

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